Work that carries strategy into operation.
Recent products and selected engagements show how we turn complex opportunities into useful, intelligent systems.
Explore the workProducts built around real operations.
Three current products spanning commerce operations, grassroots sport and agent infrastructure.
PartsHQ
AI-guided catalog operations for Shopify and WooCommerce.
- Commerce systems
- Intelligent onboarding
- Workflow orchestration
SponsoredFeeds
Automated sponsorship activation for grassroots sport.
- Sports data
- Content orchestration
- Sponsor reporting
Instadash
A persistent data surface for AI agents.
- MCP infrastructure
- Human review
- Queryable grids
Experience behind the studio.
Selected systems and platforms led through previous roles, shown as evidence of the experience brought into SemanticLab.
Payment systems ecosystem
Led by Raihan Razi in a previous role
Multi-market payment architecture and automated settlement.
- Platform strategy
- Payments architecture
- Enterprise delivery
API modernisation
Led by Raihan Razi in a previous role
A phased migration from legacy middleware to modern services.
- Transformation strategy
- Security remediation
- Operational resilience
Identity platform
Led by Raihan Razi in a previous role
A shared authentication foundation across a multi-product suite.
- Product architecture
- Identity systems
- Zero-disruption transition
Where could intelligence create meaningful advantage in your business?
A Strategy Engagement begins with the business, the opportunity and the people it needs to serve.
Request a Strategy Engagement